Felipe
About
I’m a senior designer and brand strategist with 10 years of experience shaping how brands look, feel and communicate.
What differentiates me is my global perspective. I grew up around the world, spending my formative years in Tokyo where I learned to observe deeply, listen carefully and communicate across cultures.
This international experience enables me to bring empathy and understanding to every engagement, so that I can create design solutions that satisfy the brief and feel true to the client.
My curiosity about different cultures led me to create TripGood, an art and philosophy shop built around questions of what it means to live well.
How I Work
Strategy first — I start with understanding your audience and goals before touching a single pixel.
Systems thinking — everything I design is built to scale across print, digital, events, and beyond.
Collaboration — good design is problem solving together, not presenting solutions in isolation.
Education
- Claremont McKenna College BA in History and Philosophy Leadership Sequence
- Shillington School Certified Graphic Designer
- The New School (Parsons) AI for Creativity and Leadership
Skills
- Brand Strategy
- Identity Design
- Design Systems
- Print & Environmental Design
- AI-native Workflows
- Adobe Creative Suite
Languages
- Spanish — Native
- Japanese — Basic
Say Hello
I’m based in New York City and always open to new and
interesting conversations.
If you’d like to chat, please reach out below.